Fort Worth – Medi-Cell Laboratories,
which last year launched the first and only skin care line to
combine three types of vitamin C and alpha hydroxy acid, has introduced
three new products under its Hydrox-CÔ brand
known as the Age LiftÔ Series.
“We are very enthusiastic
about our new Age Lift series. It
represents advanced and unprecedented technology that produces very high
efficacy levels and dramatic results,” said David Pollock, vice president of
product development and creator of the Hydrox-C line.
Each
of the products in the Age Lift Series contains Hydrox-C’s patent-pending Triple-Action
Vitamin C Complex and other natural ingredients. The new products are:
Rapid RestorationÔ Patch – the first quick-release, non-adhesive
anti-aging dermal transfer patch
designed specifically for the area around the eyes, upper lip and smile
lines. Rapid Restoration Patch
delivers highly effective levels of
active ingredients into the skin, without
irritation, in only 10 minutes
to repair skin damage caused by the environment, sun exposure and the natural
aging process. It visibly diminishes fine lines and wrinkles while boosting collagen levels, evening skin tones
and improving skin hydration.
Because it works so rapidly, Rapid Restoration is
ideal for use in the morning before going to work, as a “mini-lift” before an
evening out and as a way to re-hydrate the skin and reduce puffiness after
airplane flights.
Unlike adhesive patches that have only a small amount of
active ingredients and “stick” to the skin, Rapid Restoration patches are a
blend of natural and special fiber pads saturated in Hydrox-C’s Triple-Action Vitamin C Complex and
beneficial ingredients such as soothing green tea and other botanicals.
“The area around the eyes is
especially delicate,” Pollock said. “An
adhesive patch pulls and stretches the skin as it is being removed, which
totally contradicts the goal of tightening and firming this area. That’s why Rapid Restoration is
non-adhesive.”
Age Lift Facial Concentrate
– This therapeutic, quick absorbing formulation
goes head-to-head with products priced $75 or higher that are only available
from dermatologists and skin care professionals. It can be used all over the face and neck to smooth away wrinkles
and fine lines, increase collagen levels by stimulating fibroblasts, improve
skin clarity by balancing and minimizing the darkening of skin pigment, act as
an antioxidant by neutralizing oxygen free radicals and protect against signs
of aging caused by UV light.
Because it contains vitamin
C and alpha hydroxy acid, it is unnecessary to use two separate products to
obtain both the rejuvenate benefits of vitamin C and the wrinkle-reducing
benefits of alpha hydroxy acid. Other ingredients include ginko biloba and
ginseng to increase circulation, green tea to calm the skin and wheat protein
and sea kelp to add in the delivery of the beneficial properties.
Age Lift Facial Concentrate contains 18% Triple
Action Vitamin C Complex, the
highest level on the market, and is a leader in the new genre of skin
care. It can be used in the morning as a
first step to complement a regular makeup regimen and again at night as an
intensive overnight treatment.
Age Lift
Moisturizer
– has been specifically developed for mature skin, which dries out and
loses elasticity faster than younger skin.
A non-greasy cream, Age Lift Moisturizer is rich in active ingredients
and absorbs quickly to firm and renew skin that has become dry as a result of
aging. The Triple Action Vitamin Complex and vitamins C and E reduce wrinkles,
promote new cell growth and boost collagen levels for a dramatically
younger-looking appearance. The soothing quality of green tea and other
mineral-rich botanicals such as sea kelp calm the skin and serve as a catalyst
for the absorption of the active ingredients.
Age Lift
Moisturizer contains a sunscreen and
combines with the natural UV light protection provided by vitamin C to protect
the skin from sun damage.
The Age Lift Series and all
Hydrox-C products are available nationally at major drug and supermarket chains
(see enclosed list of retailers). Suggested
retail prices are: Rapid Restoration,
$14.95; Age Lift Moisturizer, $14.95; and Age Lift Facial Concentrate,
$16.95. Each product has a $2 instantly
redeemable coupon on the package.
